Advertising and media gatherings for Jan. 31 to Feb. 6

Feb. 1

Starbucks reports initial-quarter earnings. The espresso large is coming off a 22% same-retail outlet gross sales maximize in the fourth quarter but executives anticipate effects will be impacted by labor and commodity cost will increase. Executives are absolutely sure to experience thoughts about modern moves among workforce in locales like Buffalo and Seattle to arrange.

Google delivers fourth-quarter effects right now, supplying traders and advertisers specifics about its business. The earnings call is at 5 p.m. ET. Google could expose additional particulars about how privateness adjustments on Chrome website browser could have an impact on models. Previous 7 days, Google announced a sizeable update to how it will phase out 3rd-social gathering cookies. Google’s economical report also touches on YouTube’s marketing progress.  

RSVP for Advert Age’s Super Bowl celebration on Feb. 8 at AdAge.com/InDepthSuperBowl.

Feb. 2 

The Washington Soccer Staff eventually reveals its new identify. Presented the date of the celebration, could we suggest the Washington Groundhogs?

The curling combined doubles party kicks off the 2022 Winter season Olympics today—yes, ahead of the formal opening ceremony on Friday (see beneath). Numerous pre-opening events—including women’s hockey prelims and qualifying moguls competition in freestyle skiing—are slated to get airtime and streaming participate in nowadays and tomorrow across NBCU networks and platforms. See nbcolympics.com/agenda for specifics.

Fb will release its fourth-quarter outcomes right now, but now the report will come from Meta, the identify the organization took in a rebrand past yr. Expect Meta to explore how the advert system is keeping up as Apple will make privateness changes to iPhones that have affected marketing and advertising. Also, in a 5 p.m. ET earnings simply call, Meta CEO Mark Zuckerberg will possible go over how his metaverse system is having form.

Feb. 3

Amazon’s fourth-quarter monetary report will come these days, with insights into the holiday getaway buying interval through an earnings connect with at 5:30 p.m. ET. Meanwhile, Snapchat and Pinterest also report their financials nowadays, and will likely have insights for social media advertisers. Pinterest’s call is at 4:30 p.m. ET, and Snap’s is at 5 p.m. ET.

Feb. 4

The opening ceremony of the 2022 Winter Olympics airs and streams are living from Beijing at 6:30 a.m. ET on NBC, Peacock and NBCOlympics.com, then gets a re-airing (edited for primetime) at 8 p.m. ET (also on NBC, Peacock and NBCOlympics.com).

Feb. 5-6

NBCU’s coverage of the Winter season Olympics carries on throughout its broadcast, cable and streaming platforms. Determine out what, when and where by to check out at nbcolympics.com/plan.

The NFL Professional Bowl is performed in Las Vegas and carried by ESPN.