Let’s play a little game. Imagine that you’re a computer scientist. Your company wants you to design a search engine that will show users a bunch of pictures corresponding to their keywords — something akin to Google Images.
On a technical level, that’s a piece of cake. You’re a great computer scientist, and this is basic stuff! But say you live in a world where 90 percent of CEOs are male. (Sort of like our world.) Should you design your search engine so that it accurately mirrors that reality, yielding images of man after man after man when a