Just after Many years of Masculine Advertising, Breitling Attempts Speaking to Girls

Just after Many years of Masculine Advertising, Breitling Attempts Speaking to Girls

Even inside of the male-dominated world of high-end watches, Breitling has a popularity, cultivated about a long time, for currently being a timepiece for a particular type of experience-trying to get person.

The Grenchen, Switzerland-centered brand name developed watches particularly for pilots setting up in the 1950s, virtually two decades right before a significant industrial airline would place a lady in the cockpit. Its functions at Baselworld, a view and jewelry trade exhibit, ended up famed for their topless dancers. As a short while ago as 2015, its promoting campaigns have been decried as sexist, showing eye-catching, scantily-clad girls

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