This working day in search advertising and marketing record: February 20

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Google stops supporting meta news keywords tag

In 2018, we acquired that Google had quietly dropped assistance for the news meta key terms tag.

Google did not announce this modify, which had in fact took place months previously.

It was Google Webmaster Tendencies Analyst John Mueller who verified this on Twitter:

“It seems to be like we dropped guidance for this all over the time when we taken out it from the aid centre. Holding it on internet pages is fantastic, we just really don’t use it for Google News anymore.”

Utilizing the information meta key terms tag no lengthier helped Google comprehend your information information. Google overlooked it the identical way they overlook the regular meta keywords and phrases tag.

Google introduced the news meta key terms tag particularly for publishers in 2012.

Also on this day

Google: Spam a lot less than 1% of Maps articles

2020: Spam represented a lot less than 1% of the 20 million day by day contributions Google acquired on Maps.

Google adds new impression license metadata for licensable impression label

2020: Google was beta tests a new way for web sites to show licensing information and facts about articles that appears in Google Illustrations or photos.

Advertisers can now look at Google cell speed scores for more landing pages

2019: Google Advertisements tweaked its cellular speed rating algorithm to lessen the amount of advertisement clicks needed to create a result.

Bing to demand LegitScript certification for dependancy recovery advertisers

2019: Drug and alcoholic beverages habit recovery centers would have to be qualified before running an advertisement marketing campaign and could no extended use direct turbines.

Yelp assessments offline attribution employing guest WiFi and electronic mail matching

2018: The company mentioned that each $1 spent on Yelp advertisements resulted in a $110 offline return, based mostly on combination transaction data.

Google says no algorithm changes in new deal to demote pirated content material in United kingdom search benefits

2017: Google and Microsoft Bing agreed to cut down pirated material from their research final results in an agreement named the Voluntary Code of Follow.

New ‘Call-Only’ Ad Kinds Arrives In Google AdWords To Make Cell Much easier

2015: Advertisement form would give mobile-centric marketers the skill to established up cell phone call conversion only campaigns.

Yahoo Wants To Syndicate Search To 600,000 Cell Applications

2015: Yahoo experienced an formidable strategy to lengthen the attain of its research, screen and online video advertisements by a new Cell Developer Suite.

Look for In Photos: Google Glass Ebook, Android Mobile & Pebble Seashore Box Seats

2015: The newest photos displaying what persons consume at the research motor providers, how they perform, who they meet up with, wherever they speak, what toys they have and extra.

Bing Webmaster Rules Up-to-date To Involve Demotions For Key word Stuffing

2014: The warning claimed Bing may possibly demote or delist a website that uses key phrase stuffing. 

Yahoo Provides $10 Million To Enable Establish Future-Gen Siri And Superior “Contextual Search”

2014: Yahoo gave $10 million to Carnegie Mellon University to support “InMind,” a project that sought to establish a following era smart assistant and enhanced personalization capabilities.

Yandex Reports Profits Up 37% In Q4, Ad Community Profits Practically Doubles

2014: The corporation mentioned it had far more than 270,000 advertisers, a 30% obtain yr-around-calendar year and up 10% from Q3 2013.

No, Google Has not Released Unannounced Penguin Updates

2013: A new Google video may well have suggested that Google was pushing Penguin Updates without having saying them, but Google mentioned this wasn’t the case.

Google Shopping Tops Amazon Merchandise Ads: 32.7% Far more Value Powerful

2013: In the next 50 % of 2012, Google Browsing sent 120% far more visitors to retailers than Amazon Products Advertisements.

Google Allows Blocking AdWords Success With Block Internet site Function

2012: It appearsed you could block web pages from demonstrating up in the paid research advert results, regardless of whether signed into Google or not.

“Googler Killer”, Cuil, Patent Programs Acquired By Google

2012: Cuil, which launched in June 2008 and went defunct in September 2010, had their patent purposes acquired by Google.

AdCenter Revamps Location Concentrating on To Mimic AdWords

2012: Microsoft adCenter built adjustments to its spot concentrating on functionality that introduced it into line with the business normal Google AdWords.

The Microhoo Bunch

2010: The recently approved Microsoft-Yahoo look for offer, established to a Tv theme track.

Google Suggests Means To Protect against Hacking

2009: Applying Google internet site lookup could help identify if a hacker had extra typical spam information, or Google Alerts could be made use of to keep track of spammy words and phrases.

Google Alterations Display URL Plan: One Area Per Advertisement Group

2009: Advertisers could only have the exact area demonstrating in a precise advertisement team in the exhibit URL discipline.

Google Maps: Transit Updates, Map Maker In 27 Languages

2009: The goal of the solution was to help neighborhood consumers/developers to create out maps details and content material for destinations in the world where by there are no commercial or other third-social gathering databases that Google could quickly employ.

Google AdSense Adds Font Assortment

2009: Publishers could pick amongst Arial, Occasions, and Verdana font forms and they would be existing on all of their Latin-centered character models.

Google Delivers Back again Movie & Drops Browsing From Major Navigation

2009: In November 2007, Google did the exact reverse.

Research In Shots: At Daytona, Vint Cerf At SMX & Yahoo Hack Working day India

2009: The hottest images displaying what folks try to eat at the lookup engine providers, how they perform, who they meet up with, where by they communicate, what toys they have, and extra.

Lee Odden Interviews Google’s Adam Lasnik

2008: Matters provided replicate content challenges, and if there are penalties, and working with the nofollow to “sculpt PageRank.” 

Microsoft & Google Sued Over Paid Look for Patent Infringement

2008: A corporation named Paid Search Engine Applications of Liberty Township said Google’s AdWords and Microsoft’s adCenter products and solutions infringe on their patent, “Paid look for motor bid administration.”

Gates On Yahoo Acquisition: It is The Engineers We Want

2008: It wasn’t the advertisers, the brand, or the traffic so considerably as the engineers that Microsoft required in the Yahoo acquisition.

Yahoo Lookup Index Now Supported By Open-Resource Hadoop Architecture

2008: The rewards, among many others, were charge cost savings and scalability.

Van Natta To Leave Facebook, Yahoo Provides Improved Severance To Retain Employees

2008: The reason offered for the offers was employee retention in a weather of uncertainty, which had accelerated the departures of a variety of substantial profile Yahoo personnel.

Newspond Lauches News Aggregation Internet site That Works by using A “Tireless Electronic Brain”

2008: Newspond was a information aggregation web-site that boasted “No editors. No voting. Just an AI news motor.”

SES London 2008 Working day Two Recap

Mobile Research Still A Close Race

2007: Google had about 4.75 million U.S. subscribers in the fourth quarter of 2006, approximately 1.1 million more than Yahoo.

New Stats On Google’s Solutions Clearly show Video clip & Web site Growing Whilst Froogle & Listing Decreasing

2007: “Super performers”: Google Movie, Google Site Lookup, Google Scholar and Google Desktop.

Listing Of Lists Of Google Goods

2007: A listing of lists of Google products.

Enable Google Generate Your Car or truck For You

2007: Web site “proposed providing desktops command in excess of cars” so that there will be fewer mishaps.

Google Teaches Programming Class At University Of Washington

2007: This study course would “teach learners to use 40 computer systems to resolve complications these kinds of as how a lot of periods the word ‘mild’ appeared on the World wide web and which ‘mild’ was most suitable to Net buyers.”

Viacom To Indicator With Joost In excess of Google’s YouTube

2007: Joost was like YouTube but they specialised in industrial video clip. 

Textual content Messaging: The place The Quantity And The Dollars Are Now

2007: Mobile promotion as a mass medium would just take off, but the query was: when and in exactly what form?

From Look for Promoting Expo (SMX)

Past contributions from Lookup Engine Land’s Matter Make a difference Specialists (SMEs)

These columns are a snapshot in time and have not been up-to-date because publishing, unless noted. Opinions expressed in these content are those people of the writer and not essentially Look for Engine Land.

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